Will Facebook Take Over the Web?

The once self-contained website Facebook seems to be slowly taking over our business websites. It has become so much more than a social network over the past years, creeping in every aspect of your web experience like a virus. It almost seems necessary on any business page or blog to have a “Like” button in order to help increase traffic and offer that personable experience. However, do you ever wonder or stop to think that we may eventually become too reliant on Facebook’s features?

When it comes to a Facebook business page it does offer a lot of advantages…

It helps increase traffic to your site.  It allows users to find you easier and has you establish that social networking presence that everyone expects of your business. With the possibility of producing leads and increasing sales, who wouldn’t be on this free service? Facebook has and offers almost every aspect that your website can—except for the long written content that is seen on the various pages of your website. Although I wouldn’t put it past Facebook to have this feature added in the near future.

Now the virus aspect…

Think of the last time you went to a site that you needed to sign up for, and were able to use your Facebook login instead…neat huh?

You probably experience a sigh of relief for not having to fill out another tedious forum about yourself. By simply connecting other sites to your Facebook profile you have allowed them to enter into other aspects of your life other than what is just on Facebook. This allows for a better user experience and by the click of a button you can be on your way to accessing the site—allowing instant personalization.

By now you probably have accepted Facebook in your whole web experience. Facebook offers everything, from television to radio and phone calls to games—all for free, but with advertisers following your every move.

Some users may never stop to think of all the access we are allowing them to have by tracking our every step to what type of music we like, shows we watch, and clothes we would buy.

At the end of the day, Facebook is getting to know who you are more than you could have ever thought possible.