Posts Tagged ‘Web search engine’

Why having a Fresh New Website is critical to your business is Delaware County PA & Philadelphia

Monday, January 18th, 2010

Hello All,

It absolutely amazes me when I talk to a business and they do not take their website serious. There are three general responses that always make me laugh and always love hearing:

“We do not have a website and we do not need one”

“We have a website, but it is not that great, we just use it for an informational”

“We built a new website 5-10 years ago and we do not need a new one.”

Are you serious people???  Every company needs a good website in Delaware County Pa and a good website in Philadelphia, and everywhere else for that matter with fresh content, not just as an informational but as a selling tool for your business to bring you in new clients and customers. 

Look at it this way; having a new, fresh, effective Website is like having the best sales person in your field working for you.  Look at your website like having a Sales Professional on your team that is always working 24 hours a day and can be found and utilized at 3pm the same as they can at 3am.  This employee NEVER takes a sick day, comes in late, leaves work early, has a bad attitude, thinks about quitting, or has any bad intentions.  This employee/website even works 24 hours on holidays!  SO WHY NOT GET THE MOST OUT OF THE EMPLOYEE/WEBSTE?

This is a no brainer when you think about it.  I guarantee you that right now potential clients and customers are looking on Google or online as I type and you read this to find a website for a business that offers a service that they are looking for in their geographical area.  They need your service, and they are searching online for a website in Philadelphia, searching for a website in Delaware County PA, Searching for a website in Montgomery County PA, Searching for a website in Chester County PA, Searching for a Website in Bucks County PA, and everywhere else.  These are people that essentially have money in their hand and are looking for someone to do business with.  WHY WOULDN’T YOU WANT TO HAVE A GOOD WEBSITE THERE TO REPRESENT YOUR COMPANY THERE AND CAPTURE ANY BUSINESS THAT YOU CAN?

This is where you can make an impact on your business by having an effective website for people to find when they search for a company like yours in your geographical area.  When you have a good website there and it is found in a search by people that are specifically looking for a business like yours.  You can do this by hiring a professional like us to build you an effective website by Google’s Search Engine Optimizations standards.   We are a local Website and Internet Marketing Company here in the Philadelphia area, and we specialize in bringing you local business to your company bringing you a return on your investment. 

Contact me with any questions you might have at:

By Phone: 484-908-3663

By email: ddipaolo@localinternettraffic.com

Or simply comment on this blog

I will be happy to help you and answer any questions you might have or give you a free consultation on building a new website and marketing you business on Google and the other major search engines.  I also invite you to look at our website:  http://www.localinternettraffic.com

By

Dave A. DiPaolo

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Best Website Design Company Tips 2010

Thursday, December 31st, 2009

Happy New Year everyone!

I am going to make this quick, and simple. If you are looking to make money off your Web site design Philadelphia in 2010, take a hard look at Search Engine Optimization Companies Philadelphia, that do website design. Most companies go out and think they are just going to get a graphic designer, that call themselves website designers and this is going to work. Well hate to tell you this but your wrong.

When looking to hire a website design company Philadelphia or any where else, you better make sure they know how to do Search Engine Optimization, and they understand how traffic converts on a website.  This is really my only tip for everyone going into 2010. I could sit here and write for days about this subject, but by now if you are reading my blogs. You know we tell it how it is, and the only thing left to do is keeping educating people out there in 2010 on the subject of Search Engine Optimzation and how it is so impotrant and ties into your website design.

I will stress all these points this year, and make sure we give you all the keys you need to be successful up to you if use them. I tell people thsi all the time “You fat and out of shape, How do you change it? They say gym and diet! I say why arent you doing it than? You know who you are. Internet Marketing and website design is the same thing. We will educate you this year, and make sure you know how to win in the online space. But you have to want to!

Happy New Years everyone!

Any questions or comments as always call me or email…

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Tips when looking for good Search Engine Optimzation Companies!

Tuesday, December 29th, 2009

As we go into the new year, and the biggest question we get as a company is normally “what does your Search Engine Optimization company do that others don’t”. Well as I sit here and drink my beer at 11am  in the morning I have to laugh. My answer I drink beer in the morning they don’t! That is a joke, because if I even begin to get into what your Search Engine Optimization company doesn’t do, you will be more lost.The Majority of meeting s we walk into, and we start discussion people want to gather as much info as they can on Search Engine Optimization. This is actually a good thing. The reason why is the more you know the better off in the space you will be.  Companies that walk in to you  and do not talk to you about your ROI (return on investments), lead conversions, and key word traffic from certain geographies, do not even talk any longer to these companies as your are wasting your time and will waste your money…

Search engine Optimization companies Philadelphia or any where else should be talking to you, about generating leads through the Internet to help your business grow. That is all Search engine optimization is for to generate more leads. If there is any other reason I am all ears, just help me understand why would I spend money as company not to make money!

Search engine optimization companies Philadelphia should be walking in with reports, to show you estimated traffic you get as a company, bigger than that is where you are today ranking on the Search Engines for each key word you are looking to convert into more business. I.e Search engine Optimization companies Philadelphia, six month ETA. With this while going through the signing with you company you decide on to represent they should give you a eta on when you should land above the fold on the search engines for the key words you want. Remember this is going to change for every keyword due to competitiveness of each individual key word. I.E Pay per click companies Philadelphia is less competitive than Web site design companies Philadelphia.

So what we do differently is we do all the research you need to in the beginning process to make sure we get our clients ranked! Than we stay on top of our clients results weekly to make sure we are going in the right direction!

I will answer any ones question they might have on this subject. Please just call or email…

Thanks

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Company’s I am giving you the keys to Search Engine Optimazation Philadelphia Kingdom!

Friday, December 18th, 2009

So as I sit here on my Friday night, and I think back on my week. We have had our best week  in revenue actually did more than any  full month since we open Local Internet Traffic. Next week our first three days are packed day and and every evening, with all new clients referred to us to for Search Engine Optimization in Philadelphia. Business is growing faster than we ever pictured it to do. So thank you to all of our clients that are happy and constantly refer us to other companies.

I really wasn’t sure what to write about tonight, but I have to talk about you the business owners. What in the world makes you think you can do what we do for a living? I sat with a CTO this week, for a National campaign that we signed on last month for Search Engine Optimization on a national level. This CTO is sharp and understand the space very well, and actually knows what he is talking about! Thank god! He actually will put his ego aside and learn, as I would if he knew something I didn’t know. Here is the kicker he says to me the owner really wants to know what we are doing, and how we are doing it. At this point I am like we are growing our company every month by 2 to 3 times in revenue what we did the last month. I believe in customer service to the max, but what can I tell you where do we start. This guy knows my resume, and has seen my other clients results. I will show any company my other company results as long as they do not work in the space. Isn’t that all the matter is the results we get you as long as we only use White hat methods.Well any way this guys has a CTO that knows how to read the reports, how to check the tools to make sure we are doing our job!

I am going to give you the keys to the Magic Kingdom when any of you hire a Search Engine Optimization Company Philadelphia. Everything is track-able, you have anylatics (Tracking on your site) lets you see if your traffic went up or down. The most basic tracking tools will track it down to the key word level. Than you have free tools on the internet you can compare your key word rankings for any search engines. They should line up in the 90% range. The reason for this time and date report is pulled, can change rankings, and also different software might not be 100% updated. No one can get anything over on you any more, if your key word rankings are not going up and your traffic is not going up fire the company you are using. Plain and simple, I hate to tell you this business owners we are not your chimp Yellow-page reps, direct mail, or any other kind of rep you are use to dealing with. Search Engine Optimization is a craft a trade, we are not order takers. Philadelphia business owners make no mistake about this you will not have any one walk through your doors about Search Engine Optimization like Local Internet Traffic staff. To put it blunt we are the best around here.

Oh yeah business owners who think any one can do Search Engine Optimization Philadelphia, well you are way wrong on that. Most companies do not have clue to what they are doing , they could not sort data in there checking accounts let alone research all the data you have to online. The research is the biggest part of what we do. What do you think you can go hire some chimps and they care to do it right. Grow up they couldn’t follow their GPS homes halve the time let alone execute on a  playbook you cant miss a beat in, like Search Engine Optimization.

To sum this up because I went off track a little because it is 10 pm on my Friday and I am still in my office working. Track everything and make the Search Engine Optimization Company show you your key word Ranking report, and just go to www.localinternettraffic.com home page use the key word ranking tool, and double check them. All business owners out there I wish you the best, in your quest to be the best in your fields, but stick to your fields and use the data to make your decisions…P.S. You will make more money if you do what you are good at and let the experts do Search Engine Optimization. If you have any questions or comments feel free to call us or email us we will give your answers free of charge…

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Search Engine Optimazations Company Philadelphia Area do they have a clue?

Tuesday, December 15th, 2009

So I have to make this quick, but I will say this to everyone I was down at a conference in Florida since Friday all weekend! This conference was on Search Engine optimization and Search Engine Marketing. There was Brad Fallen standing there speaking in the room, and 90% of these so called  professional  players in our feild had no clue who he was, nor what he was speaking about. This lack of knowledge in the space they play in and they call themselves experts is truly amazing…

So with that being said Localinternettraffic.com will answer any questions about the internet space for company’s or people. Whether it is  a question on Search engine optimization Philadelphia, Pay Per click Bucks county, and maybe social media Montgomery county to make sure you are clear on how it all works together, and can impact your company. Just call us or send us a email, there will be no charge for this service…

The issue is that all these so called experts in this field go in and talk in circles and try and make sense, but the person they are speaking to the decision maker is so clueless and power less.  Well here are a few tips when looking at a Search engine optimzation company Philadelphia.

1. Google them and there company how do they look? What does there site look like? Does it convert into leads?

2. Google the person name right across from you, if they are some rep and just being trained by some large company they probably have no clue how there own products work let alone the most complicated space out there “SEARCH”! Run run run!

3. Show you other clients, not competitors as we do not share one ounce of info for competition that we represent, not ethical for us, and our value system.  See there traffic and calls, and results.

4. Biggest one trust your gut you do not have to like the company representing you, but you have to trust them! Do you believe based on all the conversations you had, this person knows more than anyone else, and here is the most important are they not lazy and going to apply the application to your site to get you your ROI on Search Engine optimization Philadelphia pa.

I have sat in many conference’s many meeting’s with all types of clients, and listened to people that say they know this and know that. I just sit there and laugh and think to myself, the world we live in so many people can know nothing about the space they play in and still make a living, and sometimes a great one.

The main reason is for this is because business owners and most of corporate America have no clue how Internet Marketing work at all. They think building a 500 dollar website is the answer, and that is going to take them to the promise land. I promise everyone this.  Go get the wrong company to represent you for Search engine optimization, and your Competitor gets Localinternettraffic.com, you will be looking at your competitior from the bottom of the rankings on the Search Engines!

To all the people claiming to be Search engine Optimzation companies Philadelphia out there, please get educated in this space as my toughest obstacle is to make our clients realize what misconceptions you have about the space.

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Is Search Engine Optimization Philadelphia really a young mans game??????

Friday, December 11th, 2009

As I am sitting here in Florida getting ready for this three day conference on Search engine optimization. I am looking around the room saying to myself at 35 I might be one of the younger people here. The majority of people here are all above 45 or at least that is what they look!  I go to many conferences around the country and sometimes I speak on subjects, or sit on a panel, or just attend. This time I am speaking on Mobile Search and I always look at my audience before I speak and see how to make my topic entertaining, and make sure they all learn at least one thing from me.

But now back to my the question”Is Search Engine Optimization Philadelphia really a young mans game?’ I do not believe it is. I look around at   a lot of these conferences and yes I do see young people every once in a while. I have to say a lot of the time I am one the younger people. Maybe it is a maturity thing with older people they constantly what to learn and they want to make sure they are delivering the best Search engine optimizations results to there clients. Maybe it is they have more to be responsible about as they are all growing small to medium size interactive agency’s. May be it the younger generation think they know it all, or just go online and try and learn with all the online tools?

I know one thing for sure Search engine optimization Philadelphia is not just a young man game! It is the person with the most knowledge. Over the next few days I will be sharing tips and talking to people from all over different countries and different backgrounds. But the one thing they all have in common at this conference is they all want to deliver the best Search engine optimizations results to there clients. I am true believer the best way to learn is human interaction. Online learning is good for a lot of things, but I believe when it comes to Search engine optimization you have to communicate, test different theories and see what works best for your clients. The goal of Search engine optimization is not to get your client just rank organically but to make there conversions go up! More leads for them to grow there business…

In summary I believe Search engine optimization is anyone’s game, as long as they know how the space works. Knowledge is power, not youth! When Hiring a Search Engine Optimization company Philadelphia Pa look for over all knowleadge in the space and not just age!

Looking at SEO Companies Philadelphia Pa to do your SEO work

Monday, December 7th, 2009

I have to make this brief because I do not have much time tonight, do to the LIT workload! I was talking tonight to business owners looking to hire, or inquire about Search Engine Optimization companies Philadelphia pa.  It is does not surprise any more about the bad information that is out there. The first person said to me, “don’t all of you do the same thing?”, the crazy part he meant it. Like he was going to a different best buy and buying a tv???????

I said to him you are not buying a product here, you are buying the Search Engine Optimization Company Philadelphia pa. This is a fact and the answer is no, not even close. That is what makes it so tough for a true Search Engine Optimization Company Philadelphia pa to do there job. Than another business owner said “all you have to do is put the keyword you want in the content on the page you want to come back.” I said that is awesome is that what you did? He said yes, so we decided to see where his site lands for his main target audience using the highest search terms on Google, Yahoo, and MSN. We all know how this works he new three key words he was on the first page of Google for. He did not show up any where for the other 30 keywords we ran, but what made it better he has Google Analytics on his site, so we use the data on Google Analytics to show everyone to be below the fold on Google search first page does not help to much. Out of all three keywords one visitor in the last 4 months! Try and build a business off those results.We went through a lot of points about using a Search Engine Optimization Company Philadelphia pa. The biggest thing I wanted to make sure people understood is make sure you know exactly what your getting when you hire you Search engine optimization company, as there are a lot of company out there that have no clue of what a page title is, let alone get you real results for the money you invest with them.

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Free Internet Leads Seminar From Your Website

Monday, November 23rd, 2009

Local Internet Traffic President Lance Bachmann will be showing business owners how there Websites can increase there business right away.

This is a seminar to learn how to grow your business through online. It is proven that more people look online today for services than any other medium out there. This FREE SEMINAR WORTH THOUSAND TO YOU! Our clients land first on GOOGLE and the other Search Engines for the Key words that drive there business revenue dollars! Location and Time: 12/7/09 at 6pm 225 Lincoln 2ND Highway, 2nd floor, Fairless Hills, Pa 19030 2nd Floor Fairless Hills Pa 19030 (Inquire about Lance speaking Dec 11-14 in FLa SEO conference of the Year!)

Download the official event flyer here!

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Basic Search Engine Optimization Tips

Tuesday, October 20th, 2009

Search engine optimization is the key to gaining more traffic to your website. When people search for information today, they don’t open up the phonebook, the dictionary or the newspaper. Whatever they are trying to find out, they head straight to the search engines. Therefore, if you want to improve your business’s presence it’s all about getting found in the results of the search engines.

That’s what SEO is designed to do. Basically, search engine optimization incorporates everything related to getting your site’s positioning improved within the search engines. If you can make it to the first page of Google, and eventually the number 1 spot on the page, you will see a whirlwind of traffic to your site. You’ll have more prospects and new customers than you know what to do with.

So how do you go about using SEO for your site in order to see better results? While the concept itself seems simple, there are actually many individual components that you have to consider. In addition, the world of search engine optimization is fluid, dynamic and constantly evolving. That means you have to stay on top of all of the latest changes and trends if you want to experience and maintain success.

The first step to the SEO process is researching your market. You need to find the keywords and key phrases that people use to search for information related to the products you sell, the industry that you’re in or the general market that you serve. These keywords are the foundation of what you will be doing with SEO, and you have to find the ones that are popular and widely used without being overly competitive.

Another step of research pertains to looking into your competition. You have to see how much competition there is in your market and for specific terms and phrases, and you have to see how strong that competition is. In addition, you should browse your competitors’ websites to see what you like about them and don’t like about them. Don’t be afraid to borrow from their strengths and learn from their mistakes when creating or optimizing your own site.

Now that you have performed the research itself, you actually have to go about the search engine optimization process. There are many different tactics and strategies here. The most basic of which is incorporating those keywords you found into the content of your page. Be careful not to stuff them in there excessively because you’ll end up looking like spam both to the search engines and to your visitors. Instead work your keywords in naturally so that you can become associated with those specific phrases.

There are also many offsite optimization steps you need to take to really maximize your results. These include establishing your presence in online communities related to your business and also link building. The more links you have, and the better they are in terms of where they come from, the more credibility your website will gain. This will raise your site’s ranking dramatically in the search engines.

This is just a basic overview of some of what’s involved in SEO. The foundation of good SEO work is really research, researching both your market and your competition. From there you’ll have many different factors to consider, including keyword inclusion and link building. Ultimately, proper SEO holds the key to your business succeeding in the online environment.

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